Milan: the vibe
Videos from people who went, played right here, with what viewers said underneath. Not part of the score.
The verdict
Mixed · 52Mixed signals: Milan is seen as cool and cosmopolitan, but rising rents, pollution and displacement of locals weigh heavily, and the content is thin on remote-work specifics.
- cosmopolitan vibe
- cool city
- food
- reasonable cost for some
- visits enjoyable
- rising rents
- cost of living
- displacement of locals
- air pollution
- fast-paced, business-focused feel
- flat tax favouring the rich
- Rising prices are pushing long-time residents out of the city.
- Wealth inflows are driven mainly by the flat tax regime.
- Milan feels more industrial and hectic than typical Italian cities.
- Air quality is poor because of geography, though some dispute it.
- Visiting is fun, but living long term may suit some people better elsewhere.
Read from 6 videos, 28 comments and 0 posts on 2026-11-07; the summary is written by a language model and can misread sarcasm.
Why The Ultra Rich Are Moving to Milan
Bloomberg Television · 589K views · 2026
What viewers said
“As one commenter already said: no need to make a 10 minute video out of trying to figure out why all of a sudden so many rich people move there. Two words are enough to explain it: flat tax.”
♥ 1K likes
“Rich people fleeing taxes, what else is new.”
♥ 1K likes
“And people born and raised in Milan have to move out due to the ramping prices...We hate what's happening”
♥ 875 likes
“Lol, even his name is ‘Rich’ Ross. 🤣”
♥ 252 likes
“NOBODY would have come here without the flat tax, let's not fool ourselves. Just taxes, not anything else.”
♥ 243 likes
“the concept of rich people having low flat tax and normal income people having 40+% LOL”
♥ 7 likes
“my condolences, the people of Milan”
♥ 342 likes
“the ultra rich are congregating in small pockets around the world”
♥ 478 likes
“Im not super rich but im moving to Milan as well. 😂”
♥ 147 likes
““top deal maker” is just an euphemism for financial rent seeker 😂”
♥ 91 likes
Found with a YouTube search for the city and “digital nomad”, fetched 2026-11-07; titles, descriptions and comments belong to their authors and link to the originals.